← Back to Home

Matt Rife’s Two Success Lessons

I ran into Matt Rife this morning.

From our brief chat, here are the two takeaways I was reminded of, or “re-learned.”

Me and Matt Rife

Your Audience

The first lesson is that it’s all about your audience.

He told me he is so grateful that after the years he spent in the comedic trenches, he is able to directly monetize his owned audience at insane scale and not worry.

No Rush

The second takeaway is that there’s actually no rush.

Great things take time, whether it takes one to two years or in his case, nearly a decade before he hit that 0.1% success in his industry.

Conclusion

In summary, the key principles reaffirmed today were the power of building a community you can serve directly and the simple truth that great things take time to build. These are timeless lessons for anyone pursuing a major goal.

What are some of the biggest lessons you have “re-learned” on your own journey? Follow me on LinkedIn for more content and updates like this.